{"id":101320,"date":"2023-04-26T20:56:12","date_gmt":"2023-04-26T18:56:12","guid":{"rendered":"https:\/\/culturesconnection.com\/?post_type=projects&#038;p=101320"},"modified":"2023-09-20T13:14:29","modified_gmt":"2023-09-20T11:14:29","slug":"traduction-marketing-multilingue-pour-une-agence","status":"publish","type":"projects","link":"https:\/\/culturesconnection.com\/fr\/projets\/traduction-marketing-multilingue-pour-une-agence\/","title":{"rendered":"Traduction marketing multilingue pour une agence"},"content":{"rendered":"\n<p><strong>Client :<\/strong> Alezane, Canada.<\/p>\n\n\n\n<p><strong>Secteur d&rsquo;activit\u00e9 :<\/strong> Marketing<\/p>\n\n\n\n<p><strong>Besoins :&nbsp; <\/strong>Traduction de mat\u00e9riel publicitaire de l&rsquo;anglais vers l&rsquo;espagnol, l&rsquo;allemand et le n\u00e9erlandais.<\/p>\n\n\n\n<p><strong>Volume \u00e0 traduire :<\/strong> 100 mots.<\/p>\n\n\n\n<p><strong>Nos solutions : <\/strong><\/p>\n\n\n\n<p>Cultures Connection et Alezane ont travaill\u00e9 ensemble sur de nombreux projets de communication, de marketing et de design qui n\u00e9cessitaient des traductions en plusieurs langues et pour lesquels Alezane ne disposait pas des ressources n\u00e9cessaires pour r\u00e9aliser le travail en interne.<\/p>\n\n\n\n<p>Pour une marque de boissons alcoolis\u00e9es qui avait confi\u00e9 \u00e0 Alezane la cr\u00e9ation et la r\u00e9daction d&rsquo;un slogan et de descriptions de listes d&rsquo;ingr\u00e9dients, Cultures Connection a r\u00e9alis\u00e9 l&rsquo;adaptation de l&rsquo;anglais vers l&rsquo;espagnol, l&rsquo;allemand et le n\u00e9erlandais.<\/p>\n\n\n\n<p>Le <a href=\"https:\/\/culturesconnection.com\/fr\/traduction-marketing\/\">traducteur marketing<\/a> ne traduit pas des mots d&rsquo;une langue \u00e0 l&rsquo;autre, il a pour mission de cr\u00e9er un nouveau texte publicitaire, car chaque langue fait partie d&rsquo;une culture avec des points de vue et des modes de vie diff\u00e9rents qui peuvent faire varier les concepts ou les expressions.<\/p>\n\n\n\n<p>Il ne suffit pas qu&rsquo;un texte soit compris par un public, il doit le repr\u00e9senter et le s\u00e9duire pour qu&rsquo;il se sente attir\u00e9 par le message. Si ce travail est bien fait, l&rsquo;int\u00e9r\u00eat pour la marque et les produits ou services pr\u00e9sent\u00e9s est garanti.<\/p>\n\n\n\n<p>Dans ce cas, <a href=\"https:\/\/culturesconnection.com\/fr\/\">Cultures Connection<\/a> a articul\u00e9 le travail avec trois professionnels pour chaque langue, afin que le mat\u00e9riel publicitaire conserve une coh\u00e9rence qui repr\u00e9sente la marque de boissons alcoolis\u00e9es et le produit \u00e0 pr\u00e9senter, comme Alezane l&rsquo;avait pr\u00e9vu pour l&rsquo;entreprise.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Traduction de mat\u00e9riel publicitaire de l&rsquo;anglais vers l&rsquo;espagnol, l&rsquo;allemand et le n\u00e9erlandais. [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/culturesconnection.com\/fr\/projets\/traduction-marketing-multilingue-pour-une-agence\/\">Lire la suite\u2026<span class=\"screen-reader-text\"> from Traduction marketing multilingue pour une agence<\/span><\/a><\/p>\n","protected":false},"featured_media":101310,"menu_order":0,"template":"","meta":{"_acf_changed":false,"_editorskit_title_hidden":false,"_editorskit_reading_time":0,"_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}"},"categories":[259,233,239,227,211,251],"class_list":["post-101320","projects","type-projects","status-publish","has-post-thumbnail","hentry","category-traduction-en-allemand","category-traduction-de-langlais","category-traduction-en-espagnol","category-marketing-fr","category-service-de-traduction","category-about-translation-fr"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO 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